Shaking invisible maracas while dressed as a pilgrim with a monster mask, Aldous Harding keeps it loose in her first video to announce her new album “Designer”. The song is about commitment, love and people tricking you into believing their devotion is eternal and unconditional, when in fact they are just uhh … doing a little dance? Wearing a mask? Something like that. Don’t worry, it’s all a bit silly and ironic in the end, when the costume is dropped and the artist dances around in her underpants for your amusement.
Directed by: Martin Sagadin & Aldous Harding
Cinematographer: Kirk Pflaum